Deloitte SA Blog


Crunchy questions for sticky issues – Using analytics to outsmart competitors

A new book from Deloitte cuts to the core of analytics excellence.

Are you prepared to see analytics in all its grubby, geeky, potentially revolutionary glory? It all starts with asking crunchy questions to tackle your most sticky business issues — and ends with getting answers you can trust.

Many business leaders already know the inherent value of analytics insights for improving operations and driving smarter decisions. But amid all that potential, companies continue struggling to build truly fact-based cultures. They talk a good game, but when you look deep inside their organizations, there’s not much under the hood.

The benefits of analytics seem clear, and many executives can rattle off a list of potential gains. Cost isn’t the issue. The best analytics investments are self-funding. And there’s no lack of affordable technology. So what’s missing?

Learn more about the practical steps to jump-start business analytics efforts that deliver uncommon insights and breakout value in our new book, Crunchy questions for sticky issues: Using analytics to outsmart competitors.

Download the book . . . Crunchy questions for sticky issues

Do you have any questions? Contact Ashleigh Theophanides at Deloitte South Africa at

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Category: Executive Leadership, Information Technology

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